Vita Mojo
Elevating brand visual communication: a design partnership
Project scope
- Brand development
- Motion graphics & video
- Collateral design
- Website design
- Marketing campaigns
Industry
- Hospitality & Travel
Introduction
Vita Mojo is a SaaS platform transforming the restaurant industry by integrating digital ordering, kitchen management, and customer engagement. Serving over 500 locations across the UK and Europe, processing 139 million orders across 3000+ global locations a year.
The platform helps restaurants boost efficiency, enhance customer experiences, and drive profitability. Studio Years serves as Vita Mojo's dedicated design partner, elevating their visual communications across multiple touchpoints. Through our ongoing collaboration, we've refined information hierarchies and visual systems that enable Vita Mojo to communicate effectively with enterprise buyers and stakeholders.
Impact
110+
product mockups created across digital platforms.
05
visual frameworks implemented company-wide.
12
major projects delivered in 16 months.
Their Challenges
As Vita Mojo focused on strengthening their market position and enhancing profitability, they recognised the need to elevate their brand communications. Working with an experienced design partner became crucial for developing their visual identity and digital presence. Their existing brand expression faced several key limitations in effectively showcasing their comprehensive Order Management System to enterprise clients.
With a limited set of visual design tools, Vita Mojo struggled to clearly communicate and captivate audiences with their innovative product offering. The organisation needed a strategic creative partner who could address visual hierarchy and consistency challenges while helping them create impactful digital experiences across all touch-points.
The brief
Through our ongoing partnership, Studio Years has helped Vita Mojo evolve their visual communication approach across twelve significant projects. Rather than implementing a single overhaul, we've worked collaboratively to enhance their brand expression through iterative improvements and strategic refinements. We enhanced their visual storytelling by introducing photography, refining typography, and creating white space in layouts that allows their product features to shine.
We restructured how complex technical information is presented, making it more accessible and compelling for enterprise decision-makers. This strategic approach to visual communication has helped Vita Mojo articulate their value proposition more effectively across all touchpoints, from digital campaigns to comprehensive sales enablement materials.
Results achieved
Through our ongoing partnership, Studio Years has helped Vita Mojo evolve their visual communication approach across twelve significant projects. Rather than implementing a single overhaul, we've worked collaboratively to enhance their brand expression through iterative improvements and strategic refinements.
We enhanced their visual storytelling by introducing photography, refining typography, and creating white space in layouts that allows their product features to shine. We restructured how complex technical information is presented, making it more accessible and compelling for enterprise decision-makers. This strategic approach to visual communication has helped Vita Mojo articulate their value proposition more effectively across all touchpoints, from digital campaigns to comprehensive sales enablement materials.
“The most beautiful report we've created.”
I trust no one more than Jahren at Studioyears for my design needs. Jahren brings deep expertise in design principles, history, and their broader impact, creating the most visually compelling work I've ever had. What truly sets him apart is his thoughtfulness about how design shapes a brand’s identity and connects emotionally with audiences. Since our first project together five years ago, Jahren has been my go-to designer and will be the first person on my contacts list for the rest of my career.
“A truly impressive website. That doesn't happen often.”
